Technical SEO & Performance

Engineering-Led SEO That Actually Ranks - Not Just Content

Most SEO agencies focus on keywords and content. We fix the technical issues that prevent your site from ranking - slow load times, poor Core Web Vitals, missing structured data, and crawl errors. Our engineering-led approach combines developer expertise with SEO knowledge to deliver measurable ranking improvements in 30-60 days.

Why Technical SEO Matters More Than Ever

Google's algorithm increasingly rewards technical excellence:
  1. Core Web Vitals Are Ranking Factors: Page speed, visual stability, and interactivity directly impact rankings. Sites scoring 90+ on Lighthouse rank significantly higher.
  2. Mobile-First Indexing: Google now primarily uses mobile versions for indexing. Poor mobile performance kills rankings.
  3. Structured Data Drives Rich Results: Schema markup gets you featured snippets, star ratings, and enhanced search listings - 20% higher CTR.
  4. Technical Errors Block Crawling: Broken links, redirect chains, duplicate content, and crawl budget waste prevent pages from even being indexed.
  5. Security Is Non-Negotiable: HTTPS, security headers, and proper authentication are table stakes for ranking.

Our Technical SEO Services

  1. Complete Technical SEO Audit: Deep analysis of your site's technical health. We crawl your entire site, test performance, analyze Core Web Vitals, check mobile usability, review structured data, and identify every issue preventing optimal rankings. Delivered as prioritized action plan.
  2. Core Web Vitals Optimization: Fix the three metrics Google cares about most - Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). We optimize images, implement lazy loading, remove render-blocking resources, and improve server response times.
  3. Site Speed & Performance: Make your site blazing fast. We implement caching strategies, optimize images, minify code, use CDNs, enable compression, and eliminate third-party bloat. Target: sub-2 second load times.
  4. Structured Data Implementation: Add schema markup for products, articles, FAQs, reviews, events, and local business. Get rich snippets in search results that drive 20-40% higher click-through rates.
  5. Mobile Optimization: Ensure perfect mobile experience - responsive design, touch-friendly elements, readable fonts, fast loading. Test on real devices and fix issues.
  6. Crawlability & Indexation: Fix crawl errors, optimize robots.txt, create/update XML sitemaps, fix canonical tags, eliminate duplicate content, manage redirect chains, and ensure Google can find and index all important pages.
  7. International & Multi-Language SEO: Implement hreflang tags, optimize for international search, manage country/language targeting correctly.
  8. Security & HTTPS: Ensure proper SSL implementation, security headers, mixed content fixes, and compliance with Google's security requirements.
  9. Log File Analysis: Analyze server logs to understand how Google crawls your site, identify wasted crawl budget, find orphan pages, and optimize crawl efficiency.

Our Process

  1. Week 1 - Audit: Comprehensive technical audit using Screaming Frog, Lighthouse, GTmetrix, Search Console, and custom tools. Identify all issues and prioritize by impact.
  2. Week 2-3 - Fix Critical Issues: Implement high-priority fixes - Core Web Vitals, mobile usability, crawl errors, security issues. Deploy changes to staging for testing.
  3. Week 4 - Structured Data & Optimization: Add schema markup, optimize meta tags, improve internal linking, implement best practices.
  4. Week 5 - Testing & Launch: Test all changes, verify in Search Console, deploy to production, submit updated sitemap, monitor for issues.
  5. Week 6+ - Monitor & Iterate: Track rankings, traffic, and Core Web Vitals. Make data-driven adjustments. Provide monthly reports with recommendations.

What You Get

  • Comprehensive Technical Audit Report: 30-50 page document with every issue found, prioritized by impact, with specific implementation instructions
  • Fixed Technical Issues: All critical and high-priority issues resolved and deployed to production
  • Performance Improvements: Lighthouse score improvement to 90+, page load times under 2 seconds, Core Web Vitals in "green" zone
  • Structured Data Implementation: Complete schema markup for all relevant page types, validated and tested
  • Optimized XML Sitemaps: Clean, organized sitemaps submitted to search engines with priority/frequency settings
  • Search Console Setup: Properly configured GSC with all issues resolved and baseline metrics established
  • Documentation: Complete technical documentation of all changes, how to maintain, and best practices going forward
  • Training: Your team learns technical SEO basics and how to avoid common mistakes
  • Ongoing Monitoring (Optional): Monthly performance reports and optimization recommendations

Typical Results

What Our Clients See:

  • Lighthouse Score: Average improvement from 45 to 92 within 30 days
  • Page Load Time: Average reduction from 5.2s to 1.8s (65% faster)
  • Organic Traffic: 30-80% increase within 60-90 days as rankings improve
  • Search Visibility: 40-120% increase in keyword rankings in top 10 positions
  • Core Web Vitals: 100% of pages pass CWV assessment (vs 20-40% before)
  • Rich Results: 3-5x increase in featured snippets and enhanced listings

Pricing

  • Technical SEO Audit Only:
    $2,500 - $5,000 | 1-2 weeks
    Comprehensive analysis with prioritized action plan
  • Audit + Implementation:
    $8,000 - $15,000 | 4-6 weeks
    Full audit plus fixing all critical/high-priority issues
  • Ongoing SEO Management:
    $2,500 - $5,000/month | Monthly
    Continuous optimization, monitoring, reporting, and improvements

Why Choose Dooder Digital for Technical SEO?

  • Engineering-Led Approach: Our team includes developers who actually fix technical issues - not just SEO consultants who identify them
  • Fast Results: See Lighthouse score improvements within days, ranking improvements within 30-60 days
  • Comprehensive Coverage: We fix everything - performance, crawlability, mobile, security, structured data, not just one area
  • No Black Box: You get complete documentation of what we changed and why - learn as we work
  • Performance Guarantees: If we can't get your Lighthouse score to 90+ and page load under 2s, we work until we do - no extra charge
  • Local Chicago Expertise: Understand local search optimization for Chicago businesses

Get Your Free Technical SEO Audit Sample

Not sure if you need technical SEO? We'll run a quick audit of your homepage and send you a sample report showing your top 5 issues - completely free, no strings attached. Takes 24 hours.

Our Process

From Discovery to Deployment in 90 days

Our proven 4-phase methodology ensures successful implementation with minimal disruption to your business. Here's exactly what to expect at every step.

Phase 1•Week 1-2

Discovery & Assessment

We analyze your current processes, identify automation opportunities, and define success metrics.

Deliverables:

  • Current state process mapping
  • Automation opportunity analysis
  • ROI projection report
  • Custom implementation roadmap
→
Phase 2•Week 3-6

Solution Design & Planning

Our team designs the optimal AI/automation solution tailored to your specific business needs.

Deliverables:

  • Detailed technical architecture
  • Integration specifications
  • Change management plan
  • Success metrics & KPIs defined
→
Phase 3•Week 7-10

Implementation & Testing

We build, configure, and test the solution in a controlled environment before going live.

Deliverables:

  • Fully configured automation solution
  • Integration with existing systems
  • Comprehensive testing results
  • User acceptance testing (UAT)
→
Phase 4•Week 11-12

Training, Launch & Optimization

Your team gets hands-on training, we launch the solution, and provide ongoing support.

Deliverables:

  • Team training & documentation
  • Successful go-live deployment
  • 30-day post-launch support
  • Performance optimization report

Success Guarantee

Every project includes defined success metrics, regular progress updates, and post-launch optimization. We don't consider the project complete until you're seeing measurable results.